- Fan Pass was ten artist signups away from surpassing February totals at the middle of March, topping 300 artist signups
- The company is preparing for several events, technology advances, and release updates in the near future
- Social media engagement has increased across the board, including external Instagram accounts that Fan Pass has reached going up 139.2%
- The global live streaming market is expected to reach $247.3 billion by 2027, growing at a CAGR of 28.1%
Friendable (OTC: FDBL), a mobile technology and marketing company focused on connecting and engaging users through its proprietary mobile and desktop applications, recorded a significant number of acquisitions and increased social media activity for the first half March so far, just ten artist signups short of surpassing February totals. According to a press release, the company’s live event calendar has been regularly filling up, while the metrics provided by social media continue to validate the appetite for the Fan Pass offering (https://ibn.fm/UmjlL).
“It’s only the midway point of March, and with momentum like this we felt it was important to share a brief update as the Company prepares for several exciting events, technology advances, partnerships and release updates coming soon,” said Friendable CEO Robert A. Rositano Jr.
The social media indicators show that the Fan Pass Facebook page is up to 96% reach, post engagements are up 70%, and page likes are up 100%. The external Instagram accounts Fan Pass has reached are up 139.2%, with content interactions up 41.7%. Over the previous 30-day period, Instagram followers (@fanpasslive) have increased by 9.7%.
The March artist contest is currently underway, offering the first 50 artists who schedule, promote, and complete a live event an incentive of $50. This amount is on top of the current first, second, and third place prizes for the artists with the most viewers during the month.
- 1st Place: GoPro HERO9 or $300 cash
- 2nd Place: Streaming kit ($250 value) or $150 cash
- 3rd Place: Custom design ($100 value) or $50 cash
Supporters can also take advantage of the Fan Pass merchandise sale for March with $10 t-shirts (promo code: MARCH5).
In addition, Rositano thanked both current and future artists signing up for the platform, underlining that some artists even created thank-you and promotional videos to show their appreciation for the Fan Pass team. “We are nothing without our artists, supporters and shareholders; we are here to make a difference, and doing it together is a very motivating and rewarding experience for our entire team,” he added.
Fan Pass features an All-Access VIP subscription for fans to stay connected with their favorite artists and discover new artists to follow all on one platform. The All-Access VIP experience offers fans:
- Live performances and/or online concerts
- Backstage experiences before, after, and even during events
- Studio session live streams
- Behind-the-scenes footage both on and off the sets of music videos and photoshoots
- Special interviews
- Streams that highlight the day in the life of the artist
- And more!
Two packages are currently available for fans. The monthly All-Access VIP is $4.99, or fans can subscribe annually and save 20%, paying only $38.30 for the year. Not only does Fan Pass give fans access to the artists they love, but it also provides them with access to merchandise and other content they wouldn’t get outside of an online platform.
Artists can sign up for free, with various Artist Pro Service packages available for promotional purposes. Artists earn revenue for ticket sales and a portion of the subscription amount paid by fans who subscribe to the Fan Pass platform.
This unique model and its commitment to helping artists and fans maintain engagement will help Friendable position itself as a prominent player on the global live streaming market. Consumers worldwide have constantly increased how much content they live stream since 2019. The global market is expected to reach $247.275 billion by 2027, growing at a CAGR of 28.1% (https://ibn.fm/mt9I1). The pandemic has played a huge role in the increase of live streamed content. With venues closing due to the threat of COVID-19, more artists are turning to online platforms to connect and engage fans.
NOTE TO INVESTORS: The latest news and updates relating to FDBL are available in the company’s newsroom at http://ibn.fm/FDBL
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