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Traditional Chinese Medicine Takes Root in Western Culture with Rritual Superfoods Product Line
December 16, 2020

Traditional Chinese Medicine Takes Root in Western Culture with Rritual Superfoods Product Line

  • Rritual Superfoods, Inc., is a budding new superfood developer aiming to improve people’s overall wellness with purposefully designed elixirs pairing acclaimed mushroom varieties with adaptogenic herbs
  • The company was organized earlier this year and has launched three initial product varieties using the Chaga, Reishi and Lion’s Mane mushrooms in tandem with adaptogenic roots plus herbal spices and natural whole foods
  • Rritual’s products are designed to help users combat stress, strengthen their immune systems and enhance their mental clarity
  • The nascent functional mushroom market is expected to grow with a CAGR of 8.04 percent between 2019 and 2024, according to Mordor Intelligence

For millennia, eastern cultures depended on traditional health practices that have gained some legendary status despite the prevalence of “modern” medicine’s drugs, devices and practices in Asian countries now. English missionaries transported their science to the orient in the early nineteenth century, but even though such health efforts are now well established throughout the continent traditional Chinese medicine (“TCM”) remains a popular lifestyle choice and is gaining a growing influence in Western cultures as well (https://ibn.fm/zwuFj).

Therapeutics innovator Rritual Superfoods is drawing on the collective wisdom of the ancients to provide natural wellness alternatives to modern remedies for a variety of conditions. Integrative medicine specialist Dr Andrew Weil recently commented in a news report that mushrooms have been used in Asia to improve health, maintain vitality, preserve a youthful appearance and to counter the adverse health effects of chronic stress for generations (https://ibn.fm/a7mer).

Rritual Superfoods combines select varieties of the fungi with herbs renowned for similar wellness-enhancing properties to create shelf-ready elixirs and powders that consumers can adapt to their needs.

The three elixir varieties that make up the company’s initial product launch are available in 14-stick packs and in 250-gram tubs, plus a 14-day variety pack that includes all three formulations.

Rritual was established earlier this year and is building its brand beginning with the Chaga mushroom renowned as a means of strengthening the immune system, the Lion’s Mane mushroom touted as supporting mental clarity and brain health, and the Reishi mushroom to boost the body’s ability to fight anxiety.

Chaga, the “king of mushrooms,” is paired with Eleuthero root, which is also known as Siberian ginseng (not to be confused with standard ginseng), an energy-enhancing adaptogenic herb used for centuries in TCM and other Asian herbal remedies. Lion’s Mane is partnered with Rhodiola root, and Reishi, otherwise known as “the mushroom of immortality” in TCM, is paired with Ashwagandha root.

The company relies on herbal spices like cinnamon and ginger as well as whole foods like coconut powder and whole fruit powders to cement a delicious taste using very purposeful, organic ingredients.

Rritual has its own mushroom adaptogen news app at the Apple Store and on Google Play to showcase its authority in related product information. Cannabis clinician Dr. Mike Hart became the company president during the summer, guiding Rritual to organic certification from the U.S. Department of Agriculture (“USDA”), which the company announced it had achieved in November (https://ibn.fm/rSGen).

“Receiving USDA Organic Certification provides trusted, third-party validation of the quality of Rritual’s products,” CEO David Kerbel stated at the time. “We have a premium lineup that features powerful ingredients and with the addition of a Certified Organic seal our consumers can be confident they are making healthy, informed decisions about what they are putting in their body when they purchase Rritual.”

For more information, visit the company’s website at https://investors.wearerritual.com.

“Mental Fitness is a Daily Ritual”

NOTE TO INVESTORS: The latest news and updates relating to Rritual are available in the company’s newsroom at http://ibn.fm/Rritual

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