• Electronic Servitor Publication Network, helping B2B companies use smart technology to reach target markets, is focused on eliminating wastefulness, driving growth, and spawning modern businesses that can navigate the ever-evolving digital world
• The company has developed the revolutionary Digital Engagement Engine(TM), which combines cutting-edge data analysis, a technology stack that can identify even the narrowest of niches within a target market, tailored content, and precision delivery
• The platform expands and creates increased reach to new communities and preserves existing reach by nurturing audiences and creating genuine interest
• The Digital Engagement Engine(TM) and other smart technologies are shaping the future of content marketing

Artificial intelligence (“AI”) can help marketers accelerate and optimize written content creation, presenting improved ways of driving engagement, reaching readers in the most efficient modes possible, building authority in their respective industries, and guiding consumers through the purchasing process. According to an Insider Intelligence report, “AI can assist with the planning stage of content production using tools that dynamically cluster relevant content topic to help markers identify actionable opportunities” (https://ibn.fm/54GbF).

Leading marketers are also capitalizing on the power of smart technologies to help them maintain a consistent tone and writing style, accelerate the writing process by generating content briefs or outlines, and create regular, quality content. It’s important to remember that AI is just one of many smart technologies shaping the future of content marketing; other technologies are playing an equally important role in supporting the work of marketers. One such technology is the Digital Engagement Engine(TM), the brainchild of Electronic Servitor Publication Network (OTCQB: XESP), a company looking to disrupt the market for B2B companies by driving better digital interactions that enable better results.

In observing today’s saturated markets, XESP identified the inefficiencies of simple omnichannel marketing and trendy guerilla marketing strategies, noting their inability to generate enough traction and noise within digitally connected communities. “Have you been getting the results from the tools and technologies that are out there today, and are you satisfied with that?” XESP CEO Peter Hager asked in an interview with The Spotlight Network (https://ibn.fm/EM0Ge). “Our answer is no; the answer of the people we interact with is no, and they are demanding [for] more.”

On its part, Electronic Servitor Publication Network has embraced the challenge and is out to fill the market gap and effectively meet the demand for more. The company focuses on eliminating wastefulness, driving growth, and spawning modern businesses that can navigate the ever-evolving digital space, thus increasing digital interactions with new and existing communities. Central to the success of its plans is its revolutionary Digital Engagement Engine(TM).

“With our Digital Engagement Engine(TM), it’s not just about throwing everything you’ve got against the wall and hoping something sticks,” says the company. Instead, the company’s advanced platform combines cutting-edge data analysis, a technology stack that can identify even the narrowest of niches within a target market, tailored content, and precision delivery to create a “laser-focused approach that makes every customer feel like you’re talking directly to them.”

Marketers and businesses that partner with XESP have their work cut out for them. Marketing teams have to constantly manage and optimize their content to stay relevant. But often, content management and optimization take up a lot of time and can be confusing even for the most experienced providers. However, partnering with Electronic Servitor Publication Network makes this process far smoother.

XESP uses its Digital Engagement Engine(TM), built on workflows and a microservices architecture that automates tasks needed to make digital connections, to more easily provision, manage, and monetize content. In doing so, the platform expands and creates increased reach to new communities and preserves existing reach by nurturing audiences and creating genuine interest, thus boosting the visibility of brands. Put simply, Electronic Servitor Publication Network is reinventing how companies digitally connect with people.

For more information, visit the company’s website at www.XESPN.com. 

NOTE TO INVESTORS: The latest news and updates relating to XESP are available in the company’s newsroom at https://ibn.fm/XESP

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