• BevCanna Enterprises announced that its in-house brand, TRACE was designated as the exclusive water partner for the Country Music Week 2021
• The TRACE brand features a range of products sourced from springs located deep within the Rocky Mountains; the product range includes Natural Alkaline Spring Water, Plant-Based Mineralized Spring Water and Natural Flavor Sparkling Spring Water among others
• BevCanna Enterprises separately announced that it has been named as one of the 101 Top Food and Beverage Startups and Companies in Canada by Best Startup Canada

BevCanna Enterprises (CSE: BEV) (OTCQB: BVNNF) (FSE: 7BC), a diversified health & wellness beverage and natural products company developing and manufacturing a range of alkaline, plant-based and cannabinoid beverages and supplements for both in-house brands and white-label clients, recently announced that its mineral water brand, TRACE, had been designated as the exclusive water partner for the Country Music Week 2021. Hosted by the Canadian Country Music Association in London, Ontario last Nov. 26-20, the event sought to celebrate the development of the country music genre in Canada, culminating in the 2021 CCMA Awards Show, which was broadcast in a live special last Nov. 29, 2021.

As the exclusive water partner of the Country Music Week 2021 and the 2021 CCMA Awards, TRACE products were available in all official welcome packages, could be found backstage at CCMA-sanctioned events and available for purchase at all main points of sale. Moreover, TRACE branding could be found on all menu listings throughout Country Music Week 2021.

“We’re thrilled to partner with the CCMA on providing TRACE alkaline water for Country Music Week 2021 and the 2021 CCMA Awards,” said Melise Panetta, President of BevCanna. “As we continue to focus on expanding national awareness of the TRACE product, this is an excellent opportunity for us to reach Canadian country music fans — a growing demographic that is a strong fit for the TRACE brand.”

BevCanna Enterprise’s TRACE brand features products painstakingly created using the Naturo Group’s proprietary plant-based fulvic and humic mineral formula, sourced from deep within the Rocky Mountains of interior British Columbia. These unique and ancient minerals provide wellness properties that include iron, magnesium, calcium, potassium and many other minerals no longer found in our food chain at adequate levels.

Research suggests that the proprietary fulvic and humic organic compounds found in TRACE products could offer several key benefits, including promoting gut health, immune function, cognitive performance and whole-body wellness. As of today, the TRACE line of products includes Natural Alkaline Spring Water, Plant-Based Mineralized Spring Water, Natural Flavor Sparkling Spring Water, Plant-Based Mineral Concentrate with Vitamin D, as well as Plant-Based Mineralized Immune Support Shots.

BevCanna Enterprises has not rested on its laurels however, with the company recently named as one of the 101 Top Food and Beverage Startups and Companies in Canada by Best Startup Canada, a media company that focuses on the latest innovations, breakthroughs and greatest companies across Canada. BevCanna was also included in the list of the Top 101 Cannabis Startups and Companies in Canada, a list of innovators and growth companies within the Canadian cannabis industry (https://ibn.fm/A4tDy).

“It’s both an honor and a reflection of the BevCanna team’s expertise and dedication to be included within the sphere of other premier Canadian food and beverage companies, including Ritual, Goodfood, Flow Water, Chef’s Plate and David’s Tea,” noted Marcello Leone, CEO of BevCanna. “This recognition of our leadership position within both the food and beverage and the cannabis products categories validates our strategy of developing innovative, highly customized beverage products that appeal to a range of target markets, including value, craft and premium positioning, for both our in-house brands and our white-label clients.”

For more information, visit the company’s website at www.BevCanna.com.

NOTE TO INVESTORS: The latest news and updates relating to BVNNF are available in the company’s newsroom at http://ibn.fm/BVNNF

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