InvestorNewsBreaks – iClick Interactive Asia Group Limited (NASDAQ: ICLK) Partners with French Beauty Brand in Promising Travel Retail Industry
iClick Interactive (NASDAQ: ICLK), a leading enterprise and marketing cloud platform in China that empowers worldwide brands with full-stack consumer lifecycle solutions, announced that renowned beauty brand L'OCCITANE en Provence had chosen ICLK’s iSmartGo SaaS solution. L'OCCITANE selected iClick’s proprietary service to support its innovative online-to-offline (“O2O”) strategy as it expands into China's rapidly growing travel retail industry. The strategy involves launching a WeChat mini-program designed to…