Brera Holdings PLC (NASDAQ: BREA) to Pilot ‘PLAY LEAP’ Digital Fan Engagement Platform with Juve Stabia
Brera Holdings has signed a letter of intent to introduce PLAY LEAP, a gamified fan engagement platform, to its portfolio clubs. The pilot is planned to launch with Italian Serie B club Juve Stabia after the 2024/25 season. PLAY LEAP offers a Software-as-a-Service model with monetization tied to fan engagement. The platform targets younger, mobile-native fans, with interactive challenges and content sharing. Brera plans to…