TAAT(TM) (CSE: TAAT) (OTCQX: TOBAF) (FRANKFURT: 2TP) today provided a “year in review” summary of the company’s performance and accomplishments since August 2020 when it added two former “Big Tobacco” players to its executive team. These include Chief Executive Officer Setti Coscarella (former lead strategist for Philip Morris International) and Chief Revenue Officer Tim Corkum (former international commercialization executive for Philip Morris International). Under the leadership of Coscarella and Corkum, the company has completed development of TAAT(TM) and has successfully launched the product at retail in multiple U.S. states with a total store count of more than 500, in addition to an e-commerce portal that has received orders from smokers aged 21+ in 37 U.S. states. “It would be an understatement to say that the past year has been positively exhilarating,” Coscarella said in the press release. “Despite the fact that we were not able to promote TAAT through channels such as live events and trade shows until recently, we were not held back from perfecting TAAT and its Beyond Tobacco(TM) base material, making connections with tobacco distributors to land store placements, and leveraging several forms of digital media to capture the attention of smokers aged 21+ to generate interest in trying TAAT. The near future is very bright with our first international purchase order currently in motion, several more active dialogues with trade show leads seeking to place initial orders, and our new facilities in Las Vegas getting ready to operate with much more space and several important functional upgrades. The past year has been a great pleasure, and I could not be more excited for the path forward as we work towards building an even bigger footprint in the tobacco industry.”
To view the full press release, visit https://ibn.fm/ompBy
About TAAT Global Alternatives Inc.
The company has developed TAAT(TM), which is a tobacco-free and nicotine-free alternative to traditional cigarettes offered in Original, Smooth and Menthol varieties. TAAT’s base material is Beyond Tobacco(TM), a proprietary blend that undergoes a patent-pending refinement technique causing its scent and taste to resemble tobacco. Under executive leadership with “Big Tobacco” pedigree, TAAT was launched first in the United States in Q4 2020 as the company seeks to position itself in the $814 billion global tobacco industry. For more information, please visit www.TAATGlobal.com.
NOTE TO INVESTORS: The latest news and updates relating to TOBAF are available in the company’s newsroom at https://ibn.fm/TOBAF
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