TAAT(TM) Global Alternatives (CSE: TAAT) (OTCQX: TOBAF) (FRANKFURT: 2TP) CEO Setti Coscarella is the guest in the latest Make a Difference (M.A.D.) Casters podcast. Hosted by youth pastor and investor Bryan Saint-Louis, the M.A.D. Casters interviews are designed to help people discover how to find the passion to make a difference in their lives, their communities and the world. During his interview, Coscarella spoke in depth about TAAT, a life sciences company dedicated to giving legal-aged smokers the choice to keep the smoking experience that they enjoy but without nicotine and tobacco, as well as his own professional journey and background, including his beginning in capital markets and investment banking. After starting a company and selling it, Coscarella, a former smoker found himself working at Philip Morris, where he worked for a number of years and became familiar with the industry. “I was there for a number of years and got my hands dirty on really understanding what it is that smokers like about smoking,” said TAAT CEO Setti Coscarella in the press release. “What I found was really interesting: the vast majority of smokers are looking for alternatives, which is why you see so many of them now. Yet, when you take a look at the data, most smokers are still smoking. The number of smokers still outweighs the number of vapers 20-to-one, yet 75% of smokers have tried vaping. If everybody tried vaping, why are they still smoking? It’s that very question that got me over to TAAT, because nobody was thinking about it that way.”
To view the full interview, visit https://ibn.fm/vFxfI
To view the full press release, visit https://ibn.fm/FQtxA
About TAAT Global Alternatives Inc.
TAAT Global Alternatives has developed TAAT, which is a tobacco-free and nicotine-free alternative to traditional cigarettes offered in Original, Smooth and Menthol varieties. TAAT’s base material is Beyond Tobacco(TM), a proprietary blend that undergoes a patent-pending refinement technique causing its scent and taste to resemble tobacco. Under executive leadership with Big Tobacco pedigree, TAAT was launched first in the United States in Q4 2020 as the company seeks to position itself in the $814 billion global tobacco industry. For more information, please visit www.TAATGlobal.com.
NOTE TO INVESTORS: The latest news and updates relating to TOBAF are available in the company’s newsroom at https://ibn.fm/TOBAF
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