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InvestorNewsBreaks – TAAT Global Alternatives Inc. (CSE: TAAT) (OTCQX: TOBAF) (FRANKFURT: 2TP) Announces New Initial POS, Total Store Count Reaches Almost 500
August 9, 2021

InvestorNewsBreaks – TAAT Global Alternatives Inc. (CSE: TAAT) (OTCQX: TOBAF) (FRANKFURT: 2TP) Announces New Initial POS, Total Store Count Reaches Almost 500

TAAT(TM) Global Alternatives (CSE: TAAT) (OTCQX: TOBAF) (FRANKFURT: 2TP) has followed up on contacts and referrals it obtained after attending two elite trade shows in late July 2021; that follow up has resulted in the closing of 68 initial purchase orders, with buyer leaders in the pipeline. The two July events were TAAT’s first B2B convention appearances since it launched its flagship product in October 2020. At The HQ Event, a specialty lifestyle products trade show, TAAT(TM) was voted Best New Product at the show; the company also exhibited at CHAMPS Las Vegas, a larger trade show that focused on tobacco products. The company already has plans to attend several additional trade shows throughout the remainder of this year. TAAT announced that, with these new purchase orders, the total count of U.S. retailers carrying its game-changing new tobacco-free, nicotine-free smoking alternative has reached approximately 500 points of sale, up from 300 locations in mid-July 2021. “At this time last year, I was in my first week with TAAT after resigning from Philip Morris International as a lead strategist,” said TAAT CEO Setti Coscarella in the press release. “Not only were we still focused on perfecting TAAT and Beyond Tobacco(TM) then, there were also no trade shows or in-person events where we could introduce the product to commercialization partners before launching. Despite that limitation, we were able to place TAAT in hundreds of stores in multiple states, launch our e-commerce platform making TAAT available to the majority of U.S. smokers aged 21+, and land our first international purchase order from a wholesaler who distributes to the United Kingdom and Ireland. At the end of July, we had our first two trade show exhibits since launching TAAT, and we are more than pleased to have closed these 68 initial purchase orders as a direct result of the connections we made at these events, many of which we expect to convert into repeat orders based on the performance of TAAT since its launch in Q4 2020.”

To view the full press release, visit https://ibn.fm/MolKq

About TAAT Global Alternatives Inc.

TAAT Global Alternatives has developed TAAT, which is a tobacco-free and nicotine-free alternative to traditional cigarettes offered in Original, Smooth and Menthol varieties. TAAT’s base material is Beyond Tobacco(TM), a proprietary blend that undergoes a patent-pending refinement technique causing its scent and taste to resemble tobacco. Under executive leadership with Big Tobacco pedigree, TAAT was launched first in the United States in Q4 2020 as the company seeks to position itself in the $814 billion global tobacco industry. For more information, please visit www.TAATGlobal.com.

NOTE TO INVESTORS: The latest news and updates relating to TOBAF are available in the company’s newsroom at https://ibn.fm/TOBAF

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