Snap (NYSE: SNAP) announced at the Augmented World Expo 2025 that its next-generation AR glasses, dubbed Specs, will be launched to consumers in 2026. These ultra‑lightweight, standalone wearable computers boast see-through lenses overlaying digital content on the real world and come powered by on-device AI. Snap OS is also receiving major upgrades: deep integrations with OpenAI and Google’s Gemini, a depth-module API for 3D spatial anchoring, automated speech recognition in over 40 languages, developer solutions like a Fleet Management app, Guided Mode, and Guided Navigation—geared to enable shared AR experiences, productivity, and streaming directly through the glasses.
Snap Inc. (NYSE: SNAP) shares are trading at $8.67, up 2.12% for the day. Intraday trading has ranged from $8.46 to $8.95, on volume of approximately 20.3 million shares.
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About Snap Inc.
Snap Inc. is a leading camera and social media company, best known for Snapchat and its AR lens platform. Founded in 2011 and headquartered in Santa Monica, California, Snap has invested over $3 billion in AR hardware and software development. The company empowers a global network of more than 400,000 developers who have created over 4 million AR Lenses, contributing to billions of daily experiences. Snap continues to innovate at the intersection of artificial intelligence, computer vision, and immersive computing.
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