Massimo Group (NASDAQ: MAMO) today named industry veteran Ron Luttrell as Vice President of Dealer Development, bringing more than 20 years of experience leading dealer network expansion and performance programs at Brammo, Zero Motorcycles, Triumph Motorcycles America, and Royal Enfield. Luttrell, known for transforming early-stage OEMs into scalable dealer-driven organizations, will oversee dealer expansion, onboarding, and performance management as Massimo prepares to launch its 2026 MVR Series of premium lithium-electric vehicles and 2026 Sentinel Series of high-performance gas-powered UTVs.
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About Massimo Group
Massimo Group is a manufacturer and distributor of powersports and electric vehicles headquartered in Garland, Texas. The company’s portfolio includes UTVs, ATVs, e-bikes, and electric utility vehicles known for performance, reliability, and value.
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