IRVINE, Calif., Aug. 12, 2025 (GLOBE NEWSWIRE) — via IBN — ECGI Holdings Inc. (OTC: ECGI), a diversified holding company focused on high-upside opportunities in transformative markets, is excited to share major upcoming milestones for its portfolio company, Payday Fantasy, a next-generation fantasy sports platform positioned to capture share in one of the fastest-growing segments of the sports entertainment industry.
Payday Fantasy expects to go live with newly added NFL and NCAA Football (NCAAF) data to enable play on those leagues, alongside the launch of its highly anticipated fantasy sports marketplace, in the coming weeks. These developments will allow users to engage with real-time player and game data while accessing a competitive, open market for fantasy sports action.
The timing could not be better, as these upgrades arrive just as the NFL preseason is underway and the regular season is about to kick off, a period when fantasy sports participation surges and fan engagement is at its peak. This seasonal momentum gives Payday Fantasy a powerful runway to drive adoption and brand recognition.
Following these launches, Payday Fantasy is preparing a marketing push designed to accelerate user growth and position the platform for increased market engagement during the most active stretch of the football calendar.
According to Grand View Research, more than 60 million people in North America play fantasy sports, and the global fantasy sports market was valued at $24.8 billion in 2024, with projections to grow at a 15.2% CAGR from 2025 to 2030, reaching over $56 billion by 2030 (Grand View Research, 2023). Payday’s combination of live data integration and marketplace functionality is designed to capture the attention of this engaged and expanding audience.
Simon Yu, CEO of ECGI Holdings, commented:
“Payday Fantasy is about to take a major leap forward. These next steps adding NFL and NCAAF data and rolling out the marketplace position the platform to compete head-to-head in a multi-billion-dollar industry.”
With football season in full swing and Payday’s platform enhancements on deck, ECGI believes the stage is set for increased market engagement in the weeks ahead.
About ECGI dba Uplist Ventures
ECGI Holdings, Inc., through its Uplist Ventures initiative, is a diversified holding company blending elements of venture capital and private equity. Focused on early-stage startups, ECGI is a member of Tech Coast Angels (TCA), one of the largest and most respected angel investment networks in the U.S., strengthening its access to high-quality deal flow and co-investment opportunities.
ECGI’s Current Investments:
Payday Fantasy, a fantasy sports marketplace built for turning fantasy sports into a fun, shared experience instead of a solo game in the $89.9 billion global fantasy sports market.
TrueToForm is an AI-powered 3D body scanning software that helps fashion brands reduce returns and improve fit accuracy in e-commerce, a $8.2 billion market.
Pacific Saddlery is a premier manufacturer and retailer in the $6.5 billion equestrian apparel market and the $11 billion equestrian equipment market.
Vintner’s Caldera Ranch is a five-acre vineyard serving as a short-term rental property, tapping into the $121 billion short-term rental market.
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Forward-Looking Statements
This press release contains forward-looking statements regarding future events and ECGI Holdings’ expected performance. These statements are subject to risks and uncertainties. Actual results may differ materially. Investors are encouraged to review the Company’s filings for additional information.
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Jamie Steigerwald
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SOURCE: ECGI HOLDINGS, INC.
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